📈 AIA Insurance Ranked No. 1 for Customer Excellence
AIA Insurance has secured the top position as the No. 1 Life Insurer in Customer Excellence at the LMD Customer Service Excellence Survey 2025. This recognition highlights the company's focus on customer-centricity and service innovation within Sri Lanka's insurance sector. • Survey Overview: The 2025 edition of the LMD survey was conducted online, gathering over 3,200 responses across 40 service categories. It serves as a national benchmark for customer satisfaction and trust. • Performance Highlights: AIA placed 1st among all life insurance providers, outperforming peers in service delivery and customer trust. The ranking reflects AIA’s strategy of embedding service excellence into its business model rather than treating it as a support function. The company continues to prioritize digital transformation and feedback integration to meet evolving consumer needs. • Market Context: The recognition follows AIA's recent achievement as Sri Lanka's #1 MDRT (Million Dollar Round Table) company for 2025, further solidifying its leadership in professional standards and employment within the financial services industry. _Data based on LMD Customer Service Excellence Survey 2025 results._