📈 Allianz Lanka Launches Islandwide Road Safety Campaign for 7,000+ Three-Wheeler Drivers

Allianz Lanka has concluded a large-scale road safety initiative aimed at promoting responsible driving and accident prevention among Sri Lanka’s transportation and insurance sectors. • Campaign Scale & Reach: Engaged over 7,000 three-wheeler drivers across nearly 60 islandwide locations, targeting a vital segment of the country’s daily transit network and community livelihood. • Safety Messaging: Featured a powerful dual-language message in Sinhala and Tamil (“cSú;hg 1, wk;=rg ;s;!/வாழ்க்கைக்கு 1, விபத்துக்கு முற்றுப்புள்ளி”) urging drivers to prioritize life and eliminate accidents. • Driver Welfare Benefit: Offered free one-year Accidental Death insurance coverage to participating drivers, providing immediate financial security for those operating long hours on the road. • Economic Impact: Beyond safety awareness, the initiative supports the informal transport workforce by providing risk mitigation, reinforcing the corporate sector's role in national road safety and driver protection.