📈 CEAT Kelani Expands Premium Retail Footprint with New Colombo SIS Facility

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CEAT Kelani Holdings has strengthened its presence in Colombo with the opening of a new Shop-in-Shop (SIS) facility at Olympic Tyre House, Havelock Road. This move aligns with the brand’s "Engineered in Germany" premium positioning and its strategy to modernize the local automotive retail experience. • Investment & Economic Impact: The company has invested over Rs. 8.5 Bn in Sri Lanka to date and has committed an additional Rs. 4.5 Bn over the next 18 months. This underscores CEAT’s role in supporting domestic manufacturing and the transport sector. • Market Leadership: Ranked as the "Most Loved Tyre Brand" in 2025, CEAT currently meets approximately 50% of Sri Lanka’s total tyre demand, selling over 1.2 million units annually. • Export Performance: Beyond domestic supply, the company contributes to foreign exchange earnings by exporting roughly 20% of its production to 16 international markets. • Retail Expansion: The new Colombo 6 outlet adds to a growing network that includes 3 flagship CIDO stores and 12 SIS partner outlets across the Western Province and key regional hubs. • Service Offerings: The facility integrates premium retail with technical services, including wheel alignment, balancing, and nitrogen inflation, designed to enhance operational efficiency for dealer partners and convenience for vehicle owners.

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