🏆 CEAT Retains Top Spot as Sri Lanka’s Most Valuable Tyre Brand

CEAT has been named Sri Lanka’s Most Valuable and Strongest Tyre Brand in the 2026 Brand Finance 'Sri Lanka 100' report, reflecting strong market leadership in the national automotive and manufacturing sector. • Brand Valuation & Performance: CEAT's brand value grew to Rs. 2,544 Mn in 2026 (up from Rs. 2,325 Mn in 2025), climbing to 43rd place among Sri Lanka's 100 most valuable brands. • Brand Strength: Maintained a Brand Strength Index (BSI) score of 80.3/100 with an AAA- rating, ranking as the 11th strongest brand overall across all sectors in Sri Lanka and the 4th strongest tyre brand globally (BSI 84.9). • Market & Economic Impact: • Meets ~50% of Sri Lanka's domestic automotive tyre demand with over 1.6 Mn tyres sold annually. • Supports local manufacturing and export diversification, exporting ~20% of its Sri Lankan production to 16 countries. • Committed Rs. 4.5 Bn in fresh local investments, building on over Rs. 8.5 Bn invested in Sri Lanka over the past decade.