📈 Ceylon Tea Promoted in Russia on International Tea Day 2026

• Event Overview: The Embassy of Sri Lanka in Moscow celebrated UN International Tea Day 2026 under the global theme “Sustaining Tea, Supporting Communities.” The initiative aimed to boost exposure for Ceylon Tea across new Russian market segments, including premium hotels, restaurants, caterers, and food bloggers, alongside traditional buyers. • Economic Context & Market Significance: Russia stands as the second largest market for Sri Lanka's tea exports. The promotional event is vital for the agricultural sector, which serves as a critical source of foreign exchange and supports the livelihoods of millions of smallholder farmers and estate workers in Sri Lanka. • Key Highlights & Demonstrations: Ambassador Shobini Gunasekera emphasized the necessity of supporting smallholder farmers, ensuring fair wages, and countering climate change challenges. Industry experts demonstrated the unique flavour profiles of Sri Lanka’s seven distinct agro-climatic regional teas. Interactive sessions focused on artisanal tea production and pairing varieties of Ceylon Tea with traditional Russian cuisine and sweets to deepen cultural and trade ties. • Collaborators: The event was organized by the Embassy alongside the Sri Lanka Tea Board, with corporate sponsorship from major export brands including Basilur, Hyleys, and Dilmah.