š CISD Achieves Global UK "Investor in Sales" Accreditation
The Colombo Institute of Sales and Distribution (CISD) has secured the Investor in Sales ā Bronze Accreditation from the UK-based Institute of Sales Professionals (ISP). This milestone marks CISD as one of the few regional institutions to meet rigorous international benchmarks for structured, high-performance sales systems and leadership. ⢠Accreditation Details Status: Bronze Accreditation (International Benchmark). Validity: 9 January 2026 to 8 January 2028. Scope: Evaluates leadership, people development, and professional sales processes. ⢠Impact on Sri Lankaās Economy Professionalization: Transitions sales from an informal occupation into a respected career pathway, similar to finance or IT. Sector Support: Enhances talent quality across FMCG, Banking, Tech, and Logisticsāsectors critical for national growth. Regional Hub: Positions Sri Lanka as a center for professional sales excellence and commercial leadership. ⢠Key Institutional Role Focus: Sri Lanka's first higher education entity dedicated exclusively to sales and distribution. Mission: Bridging the gap between academic theory and industry practice through globally benchmarked programs. _Summary based on official announcement (Feb 18, 2026)._