Elevate Sri Lanka: Global Branding Workshop to Upscale Local Creative Economy 📈

The Faculty of Brands (TFOB) has announced "Elevate Sri Lanka," a high-impact workshop series featuring international brand strategist Teodora Migdalovici scheduled for March 2026. • Strategic Focus: The initiative aims to enhance Sri Lanka's branding, marketing, and creative effectiveness by connecting local talent with global benchmarks. This focuses on increasing the strategic capacity of professionals to perform at an international level. • Expert Profile: Teodora Migdalovici, founder of the Creative MBA and a Cannes Lions-awarded strategist, has advised global giants including Google, Coca-Cola, and Unilever. Her role involves translating creative excellence into applied business strategy. • Economic Impact: The program is designed to uplift the brand-building ecosystem, helping Sri Lankan brand leaders and business owners compete globally. By improving professional services and creative exports, the initiative supports the long-term sustainability of local brands. • Program Details: The two-week session in March will offer a limited number of specialized workshops for agency custodians and brand leaders to gain actionable, global perspectives tailored to local market realities.