Enterprise AI to Drive Productivity & Trust in Sri Lankan Firms 📈

Salesforce South Asia CEO Arundhati Bhattacharya highlights a strategic shift in Sri Lanka, where Enterprise AI is moving from experimental use to a core driver of resilience and long-term competitiveness. • Strategic Focus Areas • Banking & Financial Services: AI is being integrated to strengthen operational efficiency and risk management amidst ongoing reforms. • Public Sector: Modernizing citizen-facing systems to improve responsiveness and service delivery. • Data Governance: Increased emphasis on data integrity, regulatory alignment, and ethical guardrails. • The "Agentic Enterprise" Model • Introduction of "Intelligent Agents" that work alongside humans to support customer engagement and compliance. • Focus on "explainable AI" to ensure transparency and maintain institutional trust. • Shift toward a digital workforce that balances automated productivity with human oversight. • Economic Impact • Positioned as a key opportunity for Sri Lanka to build sustainable economic momentum following a period of stabilization. • Aims to boost ICT/BPM and related high-growth tech sectors by fostering a "connected intelligence" framework.