📈 Hemas Holdings Targets Bangladesh and Kenya for Long-Term FMCG Expansion

Hemas Holdings PLC is expanding its emerging-market footprint, setting sights on Bangladesh following its $ 16.2 Mn entry into Kenya (acquiring a 75% stake in Twiga Stationers). The group aims to capture high-value market segments in beauty and men's grooming, backed by an earmarked $ 100 Mn investment fund for global and local growth. • Market Focus & Strategy: Targeting Bangladesh’s 180 Mn population and rising consumer demand. Hemas is leveraging lessons from navigating Sri Lanka's economic volatility to capture emerging market opportunities over a 5 to 10-year horizon. • Existing Portfolio: Expanding local market offerings beyond current products like Kumarika and Eva. • Financials & Growth (FY26): • Home & Personal Care (Bangladesh): Revenue rose 11% YoY in 4Q and 13% YoY for full-year FY26. • Earnings: Surge of over 140% YoY in FY26 due to improved product mix and cost controls, despite a minor 4Q earnings dip from planned promotional spends. • Sector Trends: Value-Added Hair Oil value grew 3.9% YTD as of Dec 2025 despite volume contraction.