### Phoenix Ogilvy Secures HR Excellence Award at Great HR Awards 2025 🏆

Phoenix Ogilvy has been recognized for outstanding human resource practices in the Media and Advertising sector at the Great HR Awards 2025, organized by Mercer and the Chartered Institute of Personnel Management (CIPM) Sri Lanka. • Sector Benchmark: Selected from 250 organizations across 16 sectors; a rare achievement for the advertising industry in a corporate-dominated forum. • Core Evaluation: Assessed across 12 areas including HR strategy alignment, talent acquisition, and learning and development. • Key Differentiators: • A robust mental health framework featuring in-house counseling by qualified professionals to manage industry stress. • High digital maturity and HR technology integration. • A strategic partnership approach to HR rather than traditional administration. • National Context: The win highlights the professionalization of the creative services sector, matching standards typically found in large corporates and government institutions. • Organizational Strength: This recognition follows a successful 2025 for the group, which included multiple creative wins at the APAC Effies and Campaign Asia’s Agency of the Year.