Softlogic Life Wins 'AI Initiative of the Year' at Asia Insurance Awards 🏆

Softlogic Life has made history as the only Sri Lankan insurer to secure an award at the prestigious 29th Asia Insurance Industry Awards (AIIA) 2025. • The company won the highly-coveted ‘AI Initiative of the Year’ for its groundbreaking use of Artificial Intelligence (AI) to revolutionize the claims settlement process. • The AI-driven InstaClaim model has reduced claim settlement times from five days to just minutes, setting a new regional benchmark and was recently spotlighted by Bloomberg as a global best practice. • Efficiency & Volume: The AI platform enabled an 82% boost in productivity with zero increase in staff, despite a substantial 38% surge in claim volume. • Financial Impact (2024): The company paid out Rs. 11.1 Bn in health and protection claims, noted to be nearly five times the industry average.