## Sri Lanka Targets 1 Million Indian Tourists in 2026 📈

Sri Lanka Tourism has concluded a successful multi-city promotion drive across Delhi, Mumbai, and Chennai, aiming to double arrivals from its largest source market. • Overall Targets & Performance Sri Lanka aims to attract 1 million Indian tourists in 2026, following a strong 2025 where India contributed 531,511 visitors (27% of total arrivals). India's outbound market is projected to reach 50 million by 2030, with 70% of travelers preferring destinations within a 5-hour flight radius. • Strategic Growth Sectors Focus is shifting toward high-value niche segments: destination weddings, golf tourism, MICE (Meetings, Incentives, Conferences, and Exhibitions), and spiritual tourism. The free-visa policy remains a primary driver for increasing short-haul visits. • Connectivity & Partnerships SriLankan Airlines currently operates 126 weekly flights to 14 Indian cities, providing a competitive edge in accessibility. The Travel Agents Association of India (TAAI) will hold its Executive Committee meeting in Colombo in Q1 2026 to further strengthen trade ties. • Key Advantages Proximity and diverse geography (beaches, mountains, and heritage sites) accessible within short driving distances make Sri Lanka a high-potential destination for year-round Indian travel. _Source: Based on provisional industry data and SLAITO statements._