📈 Sri Lanka Tourist Arrivals Recover in Early July but Trail 2025 Pace

Sri Lanka’s tourism sector saw a stronger start to July compared to June, though visitor numbers still lag behind last year's performance based on provisional data. • Overall Figures (July 1–6): • Total arrivals reached 34,721, down 3.6% YoY. • Daily average improved sharply to 5,786 visitors (vs. 3,889 in early June), but remained below the 6,000 daily average seen in July 2025. • Year-to-Date (YTD) Performance: • Cumulative 2026 arrivals surpassed 1.18 Mn, representing a 2% YoY decline. • Full-year national targets stand at 3.0 Mn arrivals and US$ 4.0 Bn in earnings, requiring stronger second-half momentum. • Top Source Markets (July 1–6): • India: 8,192 visitors (24%) • UK: 3,136 visitors (9%) • Australia: 2,640 visitors (8%) • China: 2,194 visitors (6%) • Germany: 1,538 visitors (4%) • YTD Market Leaderboard: • India became the first market to cross the 300,000 milestone (301,875 visitors; 26% share). • UK holds second place (111,703; 9%). • China (78,365; 7%) overtook Russia (77,727; 7%) to secure third place.