### 🇹🇭 Thailand Week 2026: Strengthening Sri Lanka-Thai Trade Ties

The sixth edition of ‘Thailand Week 2026’ officially opened at Havelock City Mall, Colombo, serving as a strategic platform to enhance bilateral economic relations and consumer access to premium Thai goods. • Event Overview The three-day trade and cultural fair (March 6–8) is organized by the Thai Trade Centre Chennai and the Royal Thai Embassy, in collaboration with Sri Lanka’s Ministry of Development Strategies and International Trade. • Key Business Participation 30 Thai companies are showcasing over 100 high-quality products directly to the Sri Lankan market. Featured sectors include Food & Beverage, Spa & Wellness, Cosmetics, and Household items. Specific focus on instant Thai seasonings, noodles, biscuits, and herbal massaging oils. • Economic Impact & Networking The event facilitates direct B2B networking, allowing Sri Lankan entrepreneurs to establish new dealerships and long-term trade partnerships. Emphasizes quality and sustainability in trade as a driver for market diversification. Siam House Restaurant received the ‘Thai SELECT’ logo, the first in Sri Lanka recognized for authentic culinary identity, highlighting the growing hospitality and services synergy. • Cultural Integration The fair combines commercial opportunities with traditional Thai dance and Muay Thai performances to drive foot traffic and consumer engagement. Entrance is free to the public. _Source: Based on event proceedings, March 2026._