Yamaha Launches Flagship Concept Showroom in Borella 🏍️

Associated Motorways (Private) Limited (AMW), the official distributor for Yamaha, has unveiled Yamaha’s flagship Concept Showroom in Borella, marking the brand’s 45-year presence in Sri Lanka. • The Development: Yamaha’s long-standing Borella location has been transformed into a modern, integrated retail destination designed around international standards to provide an elevated, immersive customer experience. • Product Range: The showroom brings Yamaha’s entire local portfolio under one roof, including performance motorcycles (such as the FZ, R15, and MT-15), practical scooters (RayZR), Outboard Motors (OBM), water vehicles, genuine spare parts, official merchandise, and accessories. • Key Dignitaries: The opening ceremony was attended by high-profile local and international guests, including Naoaki Kamoshida (Chargé d’Affaires ad interim of Japan to Sri Lanka), Hajime Aota (Chairman, Yamaha Motor India Group), senior leadership from AMW's parent group Al Futtaim, and Sri Lankan motorsport icon Dilantha Malagamuwa. • Strategic Impact: The investment represents a major upgrade in automotive retail and customer experience in Sri Lanka, combining sales, expert guidance, and after-sales support in a single concept space.